01 / Scope
I lead strategy, copy, and design coordination. Your design and implementation team produces the final assets, sets up the modules, and publishes the content. Available modules depend on your account and product eligibility.
Assess the current detail page, product positioning, common objections, and the information shoppers need to make a decision.
Build a module-by-module outline with a purpose for each section, from the opening benefit to the final comparison.
Write benefit-led headlines and body copy using the product facts and claims your team can substantiate.
Prepare image briefs and layout direction, coordinate with your design team, and review the assets against the agreed content plan.
Plan comparison content that explains meaningful differences between products and helps shoppers choose within your catalog.
Connect the brand story to the product and the customer, using the modules available to your account.
Review product accuracy and consistency, refine the copy, and hand the approved content plan to your implementation team for setup and publishing.
Define the listings and performance measures to review after launch, separating content changes from pricing, traffic, and promotion changes.
02 / Benefits
Answer questions about fit, use, and product differences before shoppers have to guess.
Connect the main listing, images, and A+ modules around the same benefits and evidence.
Help shoppers find the right product in your range with understandable differences.
03 / Process
Review the product, target shopper, available assets, and the objections the content needs to address.
Create the module plan, copy, and creative brief. Review the product claims and revisions with you.
Give your team the approved copy, module plan, and creative direction for setup and publishing. Agree how performance will be reviewed after launch.
04 / Expertise
Aleks Migdalovich
Founder, AM Design & Consulting
I've helped 70+ brands over 10+ years, with experience across Amazon Seller Central and Vendor Central.
My listing work applies consumer psychology to how shoppers compare products and resolve doubt. That includes titles, bullets, imagery direction, and A+ Content as part of the same buying experience. I lead the strategy directly and connect the content decisions to catalog positioning and advertising intent.
My background and approach05 / Results
11 months
Integrated growth engagement
At Milliard Brands, the wider engagement included A+ Content and Brand Story redevelopment, creative direction and review for listing visuals, and coordination with designers and operators. The 11-month engagement reported $8.45M+ in total sales across the broader growth system.
The result reflects catalog, listing, advertising, and margin work together. It does not isolate an A+ Content conversion lift.
Read the full case study06 / Client feedback
Feedback on the broader Amazon engagement, rather than an A+ Content-only project.
“Aleks brought a level of professionalism and expertise that we hadn't experienced with previous agencies. He took our Amazon presence from an afterthought to a serious revenue channel. Highly recommend.”
Roberto
Founder, Ruji Naturals
07 / Engagement
Each service connects to the AMDC Growth System. We choose the scope around what your business needs.
A+ Content strategy fits within Growth Architect through listing strategy and consumer psychology. Growth Engine centers on PPC; any A+ strategy or copy alongside it is scoped explicitly. We agree the number of ASINs and the handoff to your design and implementation team before work starts.
Compare packages and public pricingIf you need an A+ Content plan and copy for a specific product or range, we can discuss a standalone project. A free call is enough to start that conversation. I confirm the deliverables and fee before work begins.
Book a free call to discuss an A+ Content project. If you want a broader account diagnosis first, the $500 Profit & Growth Teardown produces a 30/90-day plan and is credited toward your first month if we work together.
Talk to Aleks directly, not an account manager. No pitch.